Monday, 14 August 2017

Bloggers Vs The Insta Girl

Monday, 14 August 2017

Bloggers Vs The Insta Girl


You've only got to look at my Instagram profile to know that I just don't get it.

I don't get the phenomenon of photographing every single aspect of your beautifully filtered life.

I love it for the simple fact that I like to have a nose into other people's lives to the point where I feel incredibly miserable about my own, standard. I like that instant hit of inspiration I feel from a single photo, it feeds my need for creativity and pretty things. That pang of happiness that fills up inside of me when a photo of mine has done particularly well, admittedly it's usually a photo of the dog but it’s undeniably slightly addictive. 

I like scrolling through my favourite bloggers profiles, finding out what they’re wearing, what they’re buying and where they’re going. It's also a slight kick in the teeth because unless I remortgage my parents house I am probably never going to get even a taste of that lifestyle. And yeah I prob wouldn't say no to a Mulberry handbag and a weekend in Paris, ya know?  

And I hate it because isn't it just something we all love to hate.

The jealousy, the scrutiny and the feeling that maybe we aren't good enough.

Define Blogger and Google will tell you a blogger is 'anyone who writes regularly for their blog', ask a brand and they'll prob roll their eyes and state that nowadays Bloggers go by the name of 'influencers'.

Brands don’t want Bloggers, they want the picture perfect Insta Girl. 

An insta girl should be every girl. The curvy, the slim, the petite and the tall. Instead she is this complete goddess of a woman, she is effortlessly cool and flawlessly tanned. She sits down on the edge of the pool without her thunder thighs slapping together. She doesn’t have to worry about the gap between her two front teeth or her painfully awkward smile the moment a camera is pointed at her.

In fact she probably wouldn't know because she's far too busy staring aimlessly into the distance whilst some poor sod chases after her for the perfect candid shot.

Eurgh, I kinda despise her.

I also know that she's worked for it. She owns it and she is quite literally the girl boss we all wanna be. She doesn't have thunder thighs because she's in the gym five days a week and she is strong not only in body but in mind. She has every right to have become so successful without being judged by the likes of me. I don’t blame the insta girl for any of this, I blame the brands. 

Because where is the diversity in that? Where is the representation for the women of colour, the women who are plus size, the women who are stunning in their own right. Where is their sponsored content and their chance to shine? That's not bitterness, it's the truth. We have a right to question who defines what is right and what is not when it comes to influencers and bloggers and who a brand chooses to work with. Maybe it can't be changed, maybe it is the way it is because double chins don't sell the way skinny does.

I've been told directly by a brand that my instagram isn't developed enough for me to be considered for a collaboration. I'm about 5"3 and am the first to admit I am not the most photogenic person on the planet. I don't wanna be prancing around in my primark bikini on southend beach stepping over dog shit pretending I'm in Hawaii whilst my friend chases after me with a camera. I don’t want to have to change myself or feel bad because I don’t look like the million other influencers out there and I don’t want to have to work so hard shooting images that are probably just a bit of a lie.

I obviously understand why brands are so incredibly fussy and selective when it comes to choosing bloggers to work with, the industry is SO huge that they can be as selective as they want. I worked in PR for a short while myself so I know how attractive a large following, a pretty insta feed and clear crisp photos can be when you're a junior account assistant and you've got targets to hit. Anything less than perfect is possibly a bit of a risk so if the shoe doesn't fit then you'll probably be disregarded and pushed to the side or at least laughed at if you expect any kind of payment.

From a PR’s perspective I can understand, I don’t agree but I do get it. From a bloggers perspective I think something needs to change. Laying on a sun lounger, walking around in a designer two piece and drinking Peach Bellini's over lunch on a Tuesday just don’t relate to me. It’s what I see on every ‘big’ influencers profile every single day and we need to bring back a slightly more realistic approach to blogging, we need the everyday girl to have her chance too.

We shouldn't need to spend our nights awake in bed scrolling through our outfit shots, using every filter under the sun until we find the one that hides as many of our flaws as possible. Sometimes we aren't as skinny or as pretty as a brand would like and therefore they don't want and possibly never will want to work with us. It's the harsh truth and the bitter reality of a once pretty laid back and open minded industry. We don't need to focus on moulding ourselves into this perfect 'insta girl' to please brands, we need to focus on being who we are and being happy with that regardless of whether or not that makes us successful. Success is not measured by photos, beauty or how many instagram followers we have, it's measured by self worth.

I think sometimes we just need to remind ourselves that it is just an app - and blogging is so much more than that.
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Tuesday, 4 July 2017

A Simple Guide To SEO & Driving Traffic To Your Blog

Tuesday, 4 July 2017

A Simple Guide To SEO & Driving Traffic To Your Blog


When I first heard of SEO I was like yep, uh huh, sign me up RIGHT now.

I then made a few simple tweaks, hit publish and expected a shit storm of comments, page views and overnight fame, at least something like that.

I was pretty miffed when it didn't happen.

In the simplest of terms SEO is about getting your blog to the very top of the google search page so when you type in your name you are faced with more than just your My Space profile picture from 2012. It means you can be found rather than awkwardly stumbled upon, it does take a whole lot of time and a lot of patience before you reap the benefits but it doesn't mean you shouldn't get involved.

SEO Won't Make a Difference Overnight

I know how pointless it can seem to be doing something as small as naming an image or including a link in a post and I myself used to question how much of an impact these things would actually be making, I probably even rolled my eyes and vowed not to get sucked in by something so tedious BUT it works.

Only reason I know is because I have been watching my DA score like a hawk.

I check it usually every couple of weeks and it may be a coincidence but after it being on the same low score for 10 months it has finally started gradually creeping up since I have put a few of these pointers into practice. It takes time and patience but SEO is a such a big thing for a reason, just remember that when you're renaming and editing 23, 9480 images.

Internal / External Links

This is probably my favourite thing to do as not only will it help your SEO but it makes seamlessly linking previous posts an absolute doddle. Wherever possible include a link to a previous post relative to whatever it is you are writing about and it will also really encourage readers to check out whatever is in your archives.

Point being no one likes scrolling endlessly through months and months of content when they are looking for something specific so do them a favour and include links.

Same goes for external links, my personal favourite being links to fellow bloggers posts which I have been loving, such as this one by the wonderful Chloe Plumstead.

Seamless <3

Consistent Content

I have a love/hate relationship with this bit of advice seeing as I am a firm believer that you should never create content for the sake of creating content. Writers block is definitely a thing and instead of trying to scare it away you usually just need to ride it out.

BUT

Creating content regularly will obviously encourage readers and traffic onto your site on a much more regular basis.

I often find that creating content ahead of time is the best way to overcome this, perhaps set aside a few smaller posts that you can whip out when you're having a bit of a mental block to ensure your site is always offering something new and exciting.

Get On Pinterest 

Good old Pinterest, the app that makes me want to smash my phone against the garden wall almost as much as Instagram does.

However, if you can crack it then honestly it really does drive so much traffic, it's probably now my biggest source of traffic whereas previously I've only ever really relied on twitter.

I don't have super fancy images, I don't edit them or make them look any better than normal but I do make sure I pin at least 30 images every single day to my boards.

It keeps your account fresh and pleasing to look at plus it helps boost your followers which is all the better for when you promote your own content.

It does take time but it is so worth having, and you get to look at some really pretty pictures so it's not so bad.

Add Your Blog To Google 

I didn't know this was a thing but apparently it is so it must be worth doing.

All you need to do is log into your google account and copy your URL into the box and it will let google know that your site exists so they can possibly start adding it to their index.

No I don't really understand it either but apparently we should be doing it.

Rename Images 

Img_3427.jpeg just isn't really all that catchy is it?

However image-SEO-blogger-post-guide-traffic.jpeg is a much safer option at actually bringing in some traffic. A lot of people stumble across posts via google images so it's always a good idea to name your photos and allow people a much better chance of actually stumbling upon them.

Simple but pretty effective.

Do you have any SEO tips?
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Monday, 5 June 2017

How to Contact a Brand/PR as a Smaller Blogger : Part 2

Monday, 5 June 2017

How to Contact a Brand/PR as a Smaller Blogger : Part 2


My post on how to contact a brand as a smaller blogger still remains my most viewed post since I started this blog, it now has over 1K views and is my most liked, commented on and shared post of all time.

THANKS guys <3

So, I figured it was time for a follow up.

Because I have a few extra tips and tricks up my sleeve and I figured a refresh is always a good thing.

* If you've been following all the blogger drama on Twitter recently, which lets face it is kinda hard not to when you literally wake up to a shit storm every morning, you''ll probably be feeling a tad deflated. Well, I wanna start by saying only YOU can make your blog a success, if you put in the hard work then who says you can't make it big, it has absolutely nothing to do with the amount of people in the industry, yeah we all like avocados and pretty flatlays but SO WHAT. I know from working in PR that there is always room for more bloggers in the industry, or likewise if you don't wanna make it big then that is just fine, you do you and try not to worry too much about what everyone else is doing *

1. Twitter 

Twitter is the big daddy when it comes to working with a brand, if you aren't on the platform or you don't really care for it too much then you could be missing out on SO many potential collaborations.

It's direct and it's instant.

How often do you check Twitter? Probably every 30 seconds. How often do you check your emails? Probably twice an hour and even then with all the Viagra discount codes you've been spammed with you prob put replying to them at the very bottom of your to-do list, right after you've binged Greys Anatomy.

My point exactly.

Emails are fab but Twitter is a trick not be missed out on.

So get on it, get active, follow all your favourite brands, google some London based PR firms and follow them too, just follow to your hearts content. Send a DM, ask to work with a brand, tag them in non sponsored posts, just be a little bit persistent. Also hashtags are great for searching for opportunities, search #bloggerswanted, #bloggersrequired and #prrequest daily for any brand shout outs as they actively search out bloggers.

As long as you are nice you are not being annoying.

And if you are then they prob just won't reply,

But THEIR loss.

2. Host a Giveaway 

Giveaways are the best way to introduce yourself to a brand in the smoothest way possible.

Whether you're asking a brand to collab with you on a giveaway or you've purchased the products yourself it's a fantastic way to let a brand know that you love them enough to want to share their products with your readers.

Asking a brand to send you products in which you can use and enjoy is one thing but asking for them to gift you a product in which you are willing to give to a reader and share on multiple social media platforms is going to sound way more appetising, the brand is likely to gain so much more exposure and therefore you have a better chance of future collaborations.

3.  Contact PR Firms NOT Brands

I have very rarely ever had success by directly contacting a brand, brands obviously have press departments and I guess depending on your stats/DA score/following you have a better chance of working with an individual brand but for bloggers starting out I highly recommend contacting a PR firm.

Difference being PR firms look after several different brands, dependant on the company they may have clients similar to one another, ect - a food based company which would obvs be perfect if you wanted to work with a food brand but wasn't fussy about which one.

Clients come and go for PR firms so it's always a good idea to send a quick email introducing yourself, advising that you would love to be kept in mind for any future collaborations should a brand come along that they feel you would be the perfect fit for, rather than pushing for a collab yourself sometimes it's a good idea to leave it to them.

Generic 'blogger collaboration' emails will usually get forwarded to a suitable member of the team who can get back to you if they feel you are a good fit for one of their brands. Obviously all of the account managers work together as a team but they will have individual clients they work on so if your email ends up in someone hands it may be forwarded to someone else who has a client more relative to you.

Whereas with an individual brand you could be dismissed in less than a minute if that person isn't really feeling your email.

Some good firms to get started with:

ZPR
Essence PR
Push PR
Taste PR

Check here for an example email to send.

4. Look at a Brand relationship as a long term thing.

When it comes to working with a brand, you don't do casual.

I don't care if a drunken fling is your kind of thing on a Friday night BUT when it comes to your blog you need to build a relationship.

Slide into those DM's if you bloody have to just make a connection and please NO automated messages because that should just be illegal.

Basically be friendly but not creepy, be professional but not boring,

Just be you <3

5. Keep in Contact/Share Coverage 

Which leads me nicely onto coverage.

Once you start to be sent some products bear in mind that although you are absolutely not inclined to write or feature anything on your blog and/or social media (unless of course you are being paid or have an agreement) you are probably not going to be hearing from them again unless you do.

Harsh but true.

They have a job to do and selling/getting coverage for their products is just that, wasting time with bloggers who won't do that regardless of how lovely you are is just a waste of their time, don't take it personally.

Now this doesn't mean mention the product you've been gifted if you absolutely hated it because that would just be bare face lying but if you've gone out of your way to contact a brand you know you love and then just failed to even shout them then that's not cool.

Also make sure you email/DM coverage once you've hit publish on your post, most of the time simply tagging the brand or PR company in a tweet might not be enough for them to find the coverage and if they don't know you've actually delivered the goods then they might not reach out to you in future.

I literally always just sent a quick email with a link to let the brand (junior account manager) know that I've shared some coverage and it genuinely always ends up in further collaboration.

So there we go, I hope this was helpful/insightful and I hope it goes down as well as the first instalment,  if you are new here and want the basics in how to email a brand and what to include ect then please check out my first post! Also please do let me know if you want any other advice/help on any of these kind of topics as they really are some of my favourite posts to put together. 

Go Get Em' <3
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Saturday, 27 May 2017

The Budget Fake Tan You Need In Your Routine.

Saturday, 27 May 2017

The Budget Fake Tan You Need In Your Routine.


I've been testing out fake tans for the past few months in a bid to discover the one that requires the least amount of effort because A. I am lazy and B. Tanning is up there on the list of my least favourite things to do. 

I'm also not very good at it.

I don't exfoliate and 9 times out of 10 I only remember to moisturise when I'm fully clothed by which point it is highly unlikely that I will bother. I've ruined multiple pristine white bed sheets and I've succumbed to multiple insults from colleagues asking why it looks like I've spread dirt up my arms.

My tanning 'routine' is merely me hoping for the best.

Which is why this little gem comes in so perfectly, I've been trying a few on rotation over the past few weeks, I loved the Rimmel Sun Shimmer Mousse and didn't really see much point in buying any others but then I was sent this, I am in no way obliged to mention this product or write anything about it I just so happen to really bloody love it, plus it's the cheapest of the bunch.

For me it's perfect because it's not too intense, it develops in as little as an hour but I like to leave it on overnight, it doesn't transfer onto bed sheets and the smell is actually almost quite pleasant. The colour seems to keep on developing through the next day which ends up leaving you with a gorgeous glow, obviously the amount you put on/the time you leave it to develop will determine the intensity of the tan so really it's trial and error.

One thing that makes it stand out from the rest is how natural it looks, no streaks, no orange tint, my only complaint would be that it went a tad patchy on my chest but after my second shower it seemed to settle so possibly my fault. Otherwise the colour intensity lasted around 4 days, it faded naturally, is super cheap and dare I say it, a little bit fool proof. Plus it completely blows St Tropez/Clarins out of the water.

I did use a tanning mitt to apply so I can't comment on whether you would get the same effect by using your hands but for £3.49 a tanning mitt is probably a good investment if you wanna get serious about tanning regularly.

For £4.99 I would seriously urge you to give this a try.
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Sunday, 23 April 2017

It's Okay If Your Career Doesn't Go To Plan

Sunday, 23 April 2017

It's Okay If Your Career Doesn't Go To Plan


If you would have told 6 year old Sophie that she would be 21 and working two customer service jobs earning minimum wage she would have probably never left the four walls of her bedroom.

I am not where I wanted to be nor am I where I thought I would be.

I kinda thought I'd be working up London living off caramel macchiatos with a mortgage under my belt but ya know.

You don't go to school to get a job working in a call centre, at least I didn't because I am pretty dead certain there should be more to anyone's life than working in customer service, unless of course you enjoy people being dicks to you in which case I am eternally jealous.

For me at least I am not following my dreams, mostly because I don't know what they are.

So here I am, yet another young adult with no clue on where they want to go in life, likely story I know but it's so hard to understand just how demoralising it feels when it's not happening to you. It feels like you're swimming against a tide and for the life of you you can't catch a break. It's just an endless cycle of working shitty jobs that you don't particularly like, searching indeed for something half decent yet giving up after 0.36451 seconds because NO you don't want to work for free in the middle of London at the off chance they'll keep you on after 6 months because yeah I actually like to eat.

I've tried working in the city in a swanky PR firm, I drank Starbucks and ate Pret's mac n cheese everyday for about 6 weeks and it was bloody brilliant, I felt like Carrie Bradshaw. Then the tiredness kicked in, the long commutes on the central line where I spent my time eyeing up all of the seats that I couldn't sit down on.

The only responsibility I've ever had in a job before was making sure I didn't burn toast and even if I did, well fuck it just throw it in the bin and no one will ever know, turns out in London my biggest stress was making sure I got 60 regional newspaper journalists on board with a huge brand campaign in less than 48 hours.

I swiftly left with my starbucks in hand.

I've also tried interning, in all honesty I'm not passionate enough about re-organising fashion cupboards, I would rather a Primark rack. I know most girls would dream of interning for magazines and writing for websites and whilst I am eternally grateful for all the opportunities I have been given I know they are not my dreams, they are somebody elses.

I was actually due to start a course last week, it was a 6 week introductory course to counselling, something close to my heart and something I genuinely feel I could be good at, it might not be my ultimate dream but you don't know until you try right? Well, the course was cancelled because not enough people signed up and they failed to tell me so not only had I booked off the next 6 weeks from work I had also travelled to London for absolutely nothing.

Like I say, swimming against a current,
a very strong one.

I mean, this is my life but none the less, I am not giving up. Admittedly I did for like 10 minutes when I had a cry in my car and I splurged £65 on Zara because I needed to feed my pain with pretty new things but I snapped out of it because ya know it's okay to hit a few bumps in the road. Clearly there was something about that course that just wasn't meant to be and as frustrating as that is it's no reason to give up.

Moral of that story is I now don't believe in dreams, I believe in realities, I may absolutely hate counselling and it may be the worst career option in my history of admittedly not very good career paths but the point is unless I try I won't know. It's good to keep your options open, it's sensible, some say sensible is boring but I say sensible is comfortable and after a whirlwind of bad choices I bloody love the sound of comfortable.

The life plans that we create for ourselves are just guidelines, very rough ones and nine times out of ten they prob won't end up being our realities. You just gotta throw your hair in a messy bun and figure it out, take a course or go to college, work in Tesco or work in London, just do what you gotta do.

No matter how much money you earn or how talented you are nothing is worth more than your happiness.

I guess besides me telling myself I am doing just fine this post is a reminder to anyone else that it's okay to not have the foggiest idea what you are doing <3
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Monday, 17 April 2017

#BloggerShame

Monday, 17 April 2017

#BloggerShame


So I've cracked open a can of Baileys iced coffee, keeping it classy this Monday afternoon.

Hell I need it, from the moment I opened my eyes this morning I have been hit with what I can only describe as a bit of a shit storm. I opened up Twitter for my daily scroll, expecting to be hit with yet more tweets from fellow bloggers fat shaming themselves for eating cream eggs for breakfast, instead I was slapped in the face with in-directs, re-tweets and hashtags that I couldn't make head or tail of. I'm sure you are all aware of what I am referring to, some 'larger' and better known Bloggers/YouTubers have been called out for supposedly buying instagram followers, something we really already know exists.
 
My absolute pet peeve is when people have the ability to shame someone online but yet they can't bring themselves to actually address that person, mostly because I think it's a bit shady and partially because it means I have to then turn into Miss Marple and try and find out who the bloody hell they are referring to (I am a shit detective and I never did find out). I went to an all girls school so I am pretty accustomed to a bit of name calling but I for one don't believe in calling someone out on social media, I don't think it's nice and I don't think anyone deserves that kind of a backlash, regardless of what someone has done, people can be nasty and words can be triggers.

Seeing people lash out today has really bugged me and I can't put my finger on why, I know what these bloggers are doing isn't right, paying for followers when many others work hard and put in a hell of a lot of time and effort to reach the same results is completely not okay. It's disrespectful and it's insulting to those of us who try and who give 100% in what we do but in all honesty I don't care enough anymore to really feel anything towards it, at least of all hate. Hating those who cheat their way to the top doesn't make it any easier for the rest of us.

In all honesty I usually dismiss the drama on Twitter, I love blogging and I will forever see it is a beautiful, loving and honest community, my life is made better by those who I connect with on social media, those of you who read my blog and leave amazing comments. Sometimes I think it's all just gone a bit far, focus on you, focus on your blog, your work and your engagement, grow your followers organically and you will have that loyal audience, you may not be getting free press trips to Coachella but really who actually cares. Blogging was an escapism for me in a time when I wasn't all that happy, the bloggers I love are the ones I know have worked their little butts off to get to where they are, they don't throw shade left, right and centre and they don't try and get one up on those that do. They started it just because, not because of the exposure, the money or the fame. Blogging was never about followers, stats and freebies, it was about a community, a group of people who loved creating content, not for the sole purpose of earning some money or getting a re-tweet but for the purpose of expressing themselves, opening up, escaping. I know this instagram/following scandal is wrong and I can understand entirely where bloggers are coming from but I don't believe in starting a witch hunt to try and attack those who play the game differently to the rest of us.

That's just it, blogging is now a game and I don't like that.
Therefore I refuse to play.

Bloggers who pay for followers probably just have more money than sense, that shit won't get them very far in the long run, we all know engagement means more and although the PR industry has put doubts in many peoples minds as to whether that is actually true I for one refuse to believe otherwise.
Yeah they want followers and they want stats but they want real ones and if they would turn a blind eye then would you really wanna work with them anyway?

If you do you, work hard and be nice to people then you will probably go quite far, not necessarily in the 'industry' but in life and to be honest that means far more to me than a free trip or a bunch of PR goodies.

I just really felt I needed to get this off my chest but then maybe that's just the Baileys talking.

Enjoy your Easter guys <3
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Monday, 10 April 2017

New In Beauty // First Impressions

Monday, 10 April 2017

New In Beauty // First Impressions

So I did that thing where I finally reached my saving target, after a whole 5 months without a single costa iced caramel latte or even a whiff of the make-up aisle, I made it.

So to reward myself I then spent the vast majority of it in Debenhams because that's exactly what I was saving for.

Ahem.

But look what I got, it was so worth it and with Spring finally showing it's face it's the absolute perfect time to change things up a little and have a spring clean of your makeup bag which obviously means having to replace it all, see perfect logic.


Clinique Blush in Innocent Peach

What an adorable name for a blush, anything peach just makes me wanna run to a beach and get myself a large glass of Sex on the Beach, don't ask me why.

This staying power on this is seriously kick ass, I can apply this at 8 am for work and after a 6 hour shift it still pretty much looks the exact same. The only thing I do wish I could change is that it's not very dewy looking, it's quite matte but I guess that's where highlight comes in so that's not the end of the world. This is also incredibly pigmented, the first time I used it I went in way too heavy and had to scrub most of it off, amazing blush though and you really do get what you are paying for.

Bourjois Healthy Mix

It almost pains me to write this because I so wanted to LOVE it and the sad part is I kind of do, it's just that my skin also absolutely hates it in a 'I'm going to explode into a million tiny red raging spots' kind of a way.

This is seriously the best drugstore foundation I have ever come across, it's the most gorgeous mix of dewy enough to look super gorgeous yet matte enough to stay put through the day. The colour was also perfect for me as it added a healthy glow without making me look super orange and super ridiculous. I'm pretty sure the vitamins are what have irritated my super sensitive skin and honestly it doesn't take much for me to break-out so please don't let that put you off because sensitivity aside this stuff is beaut <3

Estee Lauder Double Wear 

Moving nicely on from the foundation that my skin loathed, we go onto one that my skin is currently tolerating so fingers crossed it stays that way. I know this is expensive and as much as I don't really believe in forking out a tonne for makeup I do think a base is worth the investment. I can't say I am blown away by this foundation, when it's on it does look lovely, very build-able, it covers dark circles and scars, the colour match is pretty much spot on but it's staying power doesn't quite live up to what I expected and it just doesn't blow me away like a £30 foundation should. I probably won't repurchase but for now I'm happy to get my moneys worth.

Rimmel Sun Shimmer Mousse

My search for a decent tanning lotion is finally over, this stuff was made to be fool-proof, I don't exfoliate or moisturise before hand because quite honestly I am too lazy for that shit and it still does't streak or look patchy. You do need to apply a fair amount to really get a result and I think if you're after a hard core tan then you may want to look elsewhere, but for a pale red head like me who just wants a warm glow it is perfect.

It also only takes an hour to develop and doesn't smell hideous so it's a winner all round.


The Body Shop Drops of Youth Cream

I finally went back to this after finishing my last tub last year, I did that thing where I thought I could find better so I strayed but even my Khiel's skin rescuer couldn't top this. It's creamy, smells delicious, works beautifully and looks great under make-up.

An absolute gem of a moisturiser.

Next Perfume in Summer Sun

I love a bargain fragrance, especially if I just want something to spritz over myself if I'm running to Tesco or taking the dog for a walk and I don't wanna waste the good stuff.

I always find Next perfumes the best of the bunch when it comes to high street fragrance, this was £12 so super affordable and I've been using every day for about a month now and I have hardly touched the sides, they are also really long lasting so more often than not I don't even need to touch up half way through the day. This one is super light and easy to wear yet it has a slight kick to it, I'm no good when it comes to describing scents but just believe me when I say it smells amazing. They also have a bunch of other scents in their range so definitely check them out if you're looking for a new fragrance.


Style Freedom Shimmer Cream *

This is an entirely new concept to me but one I am totally loving, a blow dry cream, literally all you do is smooth it into damp hair before you blow dry and it acts as frizz controller, heat protector and a shine cream, amazing as it cuts down significantly on the amount of products I need to pile onto my head. Blow drying is really up there on my list of beauty chores I loathe the most, probably even above shaving which is really saying something but having a cream that literally tackles a multiple of sins and makes the whole ordeal that little bit more pleasurable is an absolute god-send <3


Style Freedom Style Capture Spray *

Since cutting the majority of my hair off, massively regretting it and then desperately trying to grow it out I've been pretty much wearing my hair up every single day, mostly because I am in denial. None the less the messy bun is now my speciality and to make it work I needed something strong enough to hold my shorter layers in place yet gentle enough on my hair to not turn it into a frizzy birds nest. That's where this stuff comes in, it also has Vitamin B5 in it which just does amazing things to my hair. It's also now a key part of my night out routine as it holds a curl like other, if you're thinking of testing out a new hair spray then I would really urge you give this one a go.

* These products were kindly gifted to me but of course all opinions are entirely my own :)

What have you been loving recently?

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